In the context of global digitalization, the higher education system is undergoing significant changes associated with the integration of information and communication technologies into the educational process. The modern digital educational environment is becoming a crucial component of learning, providing access to a variety of electronic resources, online platforms, multimedia materials, and interactive tools. The impact of digitalization is particularly noticeable in the teaching of foreign languages, where the use of digital technologies promotes the development of communication skills, student autonomy, and increased motivation.

Learning English is particularly important in the modern world, as it is the international language of science, business, professional communication, and academic mobility. For students majoring in non-linguistic fields, proficiency in English is becoming a prerequisite for professional advancement and competitiveness in the labor market. However, traditional educational practices often see a decline in student interest in learning a foreign language due to monotony of teaching methods, a lack of interactivity, and limited educational materials.

The digital educational environment offers new opportunities for enhancing learner motivation. The use of platforms such as Moodle, Google Classroom, Quizlet, Kahoot!, Duolingo, YouTube, and artificial intelligence technologies, including ChatGPT, enables personalized and interactive learning. These digital tools enable students to independently choose their learning pace, receive immediate feedback, participate in collaborative activities, and use authentic materials.

One of the key theories explaining academic motivation is Self-Determination Theory, developed by E. Deci and R. Ryan. According to this theory, learner motivation depends on satisfying three basic psychological needs: autonomy, competence, and social inclusion. Digital learning environments facilitate the satisfaction of these needs by providing students with the opportunity to independently choose the format and pace of learning, receive instant feedback, and interact with other participants in the learning process.

The concept of intrinsic and extrinsic motivation is of particular importance in the study. Intrinsic motivation is associated with a learner's personal interest in language learning, a desire for self-development, and professional growth. Extrinsic motivation is driven by grades, teacher requirements, or employment prospects. Research shows that digital technologies can enhance intrinsic motivation through interactivity, game elements, and the ability to independently select learning resources.

The concept of Informal Digital Learning of English (IDLE), which envisions informal English language learning through digital technologies outside of the traditional classroom setting, also plays an important role. Students actively use social media, video sharing sites, online games, blogs, and forums, which facilitates the development of language skills in a natural digital environment. The IDLE concept emphasizes the importance of autonomous learning and independent language interaction.

Modern research shows that digital learning environments foster lasting positive motivation for foreign language learning through a combination of interactivity, accessibility, and personalized learning.

The development of digital technologies has significantly expanded the possibilities for teaching English. The use of interactive platforms and mobile apps makes the learning process more dynamic, visually appealing, and practice-oriented. Students have the opportunity to work with authentic materials, watch video lectures, participate in online discussions, and complete tasks in a game-like format.

Digital technologies have a positive impact on student engagement in the learning process. For example, the use of services like Kahoot!, Quizlet, and Duolingo increases interest in learning vocabulary and grammar through gamification elements. The competitive nature of assignments, the scoring system, and instant feedback increase student engagement and motivate them to engage regularly. Multimedia resources play a special role in the digital educational environment. YouTube videos, podcasts, and interactive assignments help develop listening and speaking skills in a setting that mimics a real language environment. Researchers believe that using video significantly increases learners' emotional engagement compared to traditional text-based materials.

Digital technologies also can help in increasing student autonomy. The ability to independently choose educational resources, time, and learning format fosters responsibility for their own learning outcomes. This is especially important for students majoring in non-linguistic fields, who often struggle to maintain motivation while learning a foreign language. The digital educational environment offers flexibility in learning, for example, the online format allows students to combine their studies with their professional activities, review previously learned material, and repeat assignments as often as necessary. This adaptability positively impacts students' psychological well-being and reduces anxiety during foreign language learning.

The current digitalization of education is characterized by the active implementation of artificial intelligence technologies. One of the most promising tools is ChatGPT and other language models based on natural language processing technologies.

We can see that using ChatGPT in English language teaching provides students with the opportunity to engage in dialogue in a foreign language, receive instant feedback, and complete personalized tasks. Artificial intelligence can adapt learning content to the student's language proficiency, explain grammar rules, offer vocabulary examples, and correct errors. Recent studies have emphasized that artificial intelligence technologies contribute to the development of communicative competence and increased student motivation. These technologies give an opportunity to interact with an intelligent digital interlocutor creates conditions for continuous language practice, reduces the fear of making mistakes, and fosters greater confidence in using English. A particularly significant advantage of ChatGPT is its personalized learning. Unlike traditional teaching methods, artificial intelligence can take into account the individual needs of students, their level of preparation, and their professional interests and this makes the English learning process more meaningful and tailored to the students' real needs.

However, the introduction of artificial intelligence into the educational process requires competent pedagogical support. Teachers must monitor the quality of the materials used, foster critical thinking in students, and prevent overreliance on digital tools.

The results of modern research confirm the positive impact of digital educational environments on student motivation. For example, a study conducted by Malaysian researchers among students learning English for Specific Purposes (ESP) revealed a high level of positive attitude among students toward using digital platforms. The majority of respondents noted that digital technologies make the learning process more engaging and convenient.

According to the study, 75 % of students prefer to learn English using digital technologies. The most popular platforms were YouTube and WhatsApp, which provide constant interaction and access to educational materials. Students noted that digital platforms contribute to increased interest in learning, positive emotions, and the development of independence.

Digital technologies have a positive impact on the development of academic writing skills. Using blogs, Wikis, and online forums helps expand vocabulary, develop writing skills, and refine professional communication skills.

At the same time, it should be highlighted that there are certain challenges associated with the digitalization of education. These include decreased student attention spans, the distracting influence of social media, information overload, and the insufficient digital competence of some teachers.

The digital educational environment ensures the availability of educational resources regardless of time and location. Thanks to online platforms, students can acquire knowledge in a convenient format and at their own pace. Another important advantage is the interactivity of learning. The use of multimedia materials, gaming technologies, and virtual interactions helps increase student engagement in learning activities. Digital technologies make the English language learning process more practice-oriented and communicative.

Furthermore, the digital environment promotes the development of independent learning skills. Students learn to search for information, analyze materials, plan their own learning activities, and take responsibility for learning outcomes.

However, along with the benefits, there are also certain limitations. Excessive use of digital technologies can lead to a decrease in live communication and a superficial perception of information. The use of social media and entertainment platforms can sometimes distract students from their learning goals.

The need to continually improve teachers' digital literacy is also a serious challenge. To effectively integrate digital technologies, teachers must be proficient in modern teaching tools, develop interactive assignments, and organize online communication.

Thus, the digital educational environment has a significant impact on students' motivation to learn English. The use of online platforms, mobile applications, multimedia resources, and artificial intelligence technologies helps increase learning activity, develop autonomy, and foster sustainable intrinsic motivation.

Effective use of a digital educational environment requires competent pedagogical organization, consideration of students' individual characteristics, and the development of a digital culture among learners. Future research opportunities lie in studying the impact of digital technologies on students' academic performance, the development of their communicative skills, and the development of autonomous learning skills.

References:

1. Deci E., Ryan R. Self-Determination Theory and the Facilitation of Intrinsic Motivation. — New York, 2000.
2. Dudley-Evans T., St. John M. Developments in ESP: A Multi-Disciplinary Approach. — Cambridge University Press, 1998.
3. Brown H. Principles of Language Learning and Teaching. — New Jersey: Prentice Hall, 2000.
4. Dornyei Z., Csizer K., Nemeth N. Motivation, Language Attitude and Globalization. — Toronto, 2006.
5. Živković S. The ESP Technology-Supported Learning Environment // European Journal of Social Sciences Education and Research. — 2016.
6. Idaryani I. The Influence of Digital Technology on Students’ Motivation in Learning English Specific Purpose // Journal of English Language and Education. — 2021.
7. Pazilah F. N., Hashim H., Yunus M. Using Technology in ESL Classroom: Highlights and Challenges. — 2019.
8. Alakrash H. M., Razak N. A., Krish P. The Application of Digital Platforms in Learning English Language // International Journal of Information and Education Technology. — 2022.
9. Jeon J., Lee S. The Impact of ChatGPT on EAP Students’ Language Learning Experience. — 2023.10. Smith J., Brown A. Artificial Intelligence in Language Pedagogy